Brief and structure
Define the audience, enquiry goals, sections and required content.
The ActiveMedia website presents the agency’s services, projects, clients and publications. Its opening section centres on the portfolio, with a visual presentation and detail-page link for each featured project. Visitors can explore the work and continue to a relevant service area.
Web development and UI/UX design are presented as distinct service areas. Navigation connects company information, projects, clients, the blog and contacts. Visual covers and detail pages let visitors explore the agency through concrete examples as well as its service list.
This case focuses on ActiveMedia’s own website, including its structure, service presentation and portfolio. Client projects featured on the agency’s pages are separate works and are not treated as part of this corporate website case.
A typical process for a service website, company website or landing page. The scope follows the brief; the particular work for this project is described above.
Define the audience, enquiry goals, sections and required content.
Agree on page blocks, navigation and information presentation. Client or partner materials become the starting point when supplied.
Implement responsive pages, content management, forms and the modules included in the brief.
Review copy, links, languages and key journeys, and prepare headings and metadata.
Agree on deployment, access and how the website will be maintained.